
Sales training courses – put on effective exhibitions
With the help of sales training courses from Positive Approach your staff can learn how to put on exhibitions that will give you the edge over your competitors and win you new customers,.
This bespoke training course is interesting and engaging, and will equip your staff with the skills they need to exhibit your products or services successfully.
Any sales and marketing staff can benefit from our Exhibitions training course, which lasts for two days. While the content of our sales training courses is tailored to meet the specific requirements of your business, the basic structure includes:
- Preparing your exhibition
- Communication skills
- How to listen
- How to screen time-wasters
- How to qualify potential leads effectively
- How to gain commitment from those viewing the exhibitions
- Lead management
With sales training courses from Positive Approach, your staff will learn how to put on exhibitions that are impressive and professional.
Exhibition training methods
At Positive Approach we understand that people learn by doing, and actually presenting an exhibition is the best way to learn what works and what doesn’t.
That is why our bespoke sales training course is highly participative. Training methods include:
- Role playing scenarios
- Question & Answer sessions
- Opportunities to discuss course objectives, so your staff get what they want from the course
If you want to present eye-catching exhibitions that will win you customers and contacts, the Positive Approach sales training course is the right choice for you. Your staff will learn:
- How to prepare professionally
- How to ask questions effectively
- How to build a rapport with potential clients
- How to entice people to your stand
- How to adapt quickly between different customers
- How to approach visitors
We don’t try and fit your staff into a rigid course structure that doesn’t work for them. The course is fully tailored to suit your needs. You can even choose whether exhibition training should take place at your own office or at one the Positive Approach training centres.
If you regularly present exhibitions, you may also benefit from the Presentations, Seminars and Field Sales training courses offered by Positive Approach.